Digital Marketing ServicesKristy Gusick2022-11-27T21:32:10+00:00

Digital Marketing Services

Meet your clients where they are: online. From enhancing your social media presence to producing engaging recruiting videos, we can help you engage in meaningful, on-brand ways online. The world of digital marketing includes everything from social media to email marketing campaigns and webinars. The trick is to know which channels are most relevant to your clients, and how you can make the most of them.

Digital marketing can be a quagmire. If you don’t have a plan and a reliable way to execute it, your efforts can easily fall flat. We’ll help you leverage the right platforms for your CPA or financial advisory firm so you can authentically engage with your clients.

For example, your firm may be on LinkedIn, Facebook, or even TikTok, but are you seeing a return from these efforts? Are you optimizing your page or feed and increasing your engagement? Could another platform be more advantageous?

Whether it’s enhancing your firm’s social media presence or developing a full-fledged social campaign, we can help. Our social media marketing experts understand the CPA and financial advisory industries, as well as compliance considerations. We can even manage your firm’s social accounts for you, so you don’t have to worry about follow-through or turnover.

We also help our clients with their firm’s Search Engine Optimization (SEO) and online lead generation strategies. An effective SEO strategy considers your target audience as well as the latest SEO best practices. Because our SEO experts are familiar with the accounting and financial services industries, we can deliver an SEO strategy that positions you to bring in business through internet searches.

When done right, social media marketing can be a powerful way to connect with your prospects and clients. Connect with us to explore how your firm could benefit.

More than simply keyword selection, your SEO strategy will involve optimizing your website’s structure, creating custom content, and monitoring your site’s analytics. If you’re not using SEO to your firm’s advantage, you could be missing out.

When done right, digital marketing can be a powerful way to connect with your prospects and clients. Let us help you determine which digital activities make the most sense for your accounting firm or financial advisory firm.

Want to learn more? Request a free audit of your firm’s digital marketing.

Schedule your free audit today!

Contact Align

Blog

Struggling with Recruiting? Here’s How Marketing Can Help

By Kristy Gusick|November 27, 2022|

Struggling with Recruiting? Here’s How Marketing Can Help You’ve heard the angst among colleagues, and you might be experiencing it yourself: staff recruitment and retention is a bigger challenge right now than it’s been for a long time. The last survey from National Management of an Accounting Practice (MAP) [...]

Toxic Client Relationships: How and When to Disengage

By Kristy Gusick|October 13, 2022|

Toxic Client Relationships: How and When to Disengage By Kristy Gusick This is a condensed version of an article that originally appeared in a past issue of the Minnesota Society of CPA’s Footnote Magazine. To request a copy of the full article, please contact Kristy Gusick at kristy@alignmarketinggroup.com. Not [...]

10 Ways to Jumpstart Your Business Development Efforts

By Kristy Gusick|September 9, 2022|

Sometimes bringing in new business can be frustrating and even a bit overwhelming at times. The best way to consistently generate new business is by laying out a strategic, integrated approach to your marketing efforts. Here are some ideas to help ignite your business development efforts. 1. Thank Your [...]

Want to learn more? Request a free audit of your firm’s digital marketing.
Contact us today to schedule your free audit!

Contact Align Marketing Group
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