Why Choose Us?
Meet Your Firm’s Marketing Department
When you’re busy serving clients, it can be hard to think about marketing your firm. Instead, think of us as your marketing department. At Align Marketing Group, we complement your team to deliver marketing that actually gets results. Even better? You can dial our support up or down as your needs evolve.
Our expertise rests firmly in the accounting and financial services industries. With us, you won’t get blank stares when you mention a tax law or compliance acronym. And you won’t get a cookie cutter approach. You will get experienced marketers who understand you and the business challenges you face, to help you move through them successfully.
If you’re ready to work with an experienced and professional team that can help you with everything from content to strategic marketing, let’s talk.
Grow Your Firm with Align Services:
Branding
Learn MoreBranding
Need help positioning your brand so that it delivers results? Want to strengthen your brand starting with design or messaging? Need a refresh to represent your firm? Whatever you need, our team of marketing experts can help!
Business Development
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What business development goals do you have for you and your firm’s staff? Our team can help you check them off your list. From fortifying your professional reputation to strengthening your sales skills, our proven process will help your team gain the confidence that leads to bottom-line benefits.
Content
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Professionally-written and targeted content—on your website, blog posts, social media, and more—is critical to your marketing efforts. Let us create compelling content and a unique voice for your firm.
Digital Marketing
Learn MoreDigital Marketing
Meet your clients where they are: online. From enhancing your social media presence to producing videos, we can help you engage in meaningful, on-brand ways.
Strategy
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The idea of growing your firm is thrilling. Figuring out how to make it happen can be overwhelming. Developing a strategic marketing plan is a wise first step—and we can help.
Websites
Learn MoreWebsites
Your website is your brand’s center stage—and often one of the earliest interactions a prospect has with your firm. An intuitively designed, responsive website is critical to making a positive first impression.
Blog
Unifying Your Brand Identity: The Importance of a Brand Standards Kit
Unifying Your Brand Identity: Understanding the Importance of a Brand Standards Kit Sometimes marketing terminology can be confusing, right? We get it. It can sometimes be confusing for us too. One of the questions we often get is, “what is a brand standards kit and why do we need [...]
Struggling with Recruiting? Here’s How Marketing Can Help
Struggling with Recruiting? Here’s How Marketing Can Help You’ve heard the angst among colleagues, and you might be experiencing it yourself: staff recruitment and retention is a bigger challenge right now than it’s been for a long time. The last survey from National Management of an Accounting Practice (MAP) [...]
Toxic Client Relationships: How and When to Disengage
Toxic Client Relationships: How and When to Disengage By Kristy Gusick This is a condensed version of an article that originally appeared in a past issue of the Minnesota Society of CPA’s Footnote Magazine. To request a copy of the full article, please contact Kristy Gusick at kristy@alignmarketinggroup.com. Not [...]