Colleen MacDonald | Align Marketing Group

Colleen MacDonald

Marketing Strategist

Colleen MacDonald | Align Marketing Group

Colleen MacDonald

Marketing Strategist

I love strategy and bring the discipline and focus needed as an elite athlete into my marketing work. I have an approach to work that is calm, yet driven, and purposeful, yet adventurous. When working with clients, this approach enables me be innovative and confident while connecting big picture goals to specific action plans.

I thrive working as a team and having honest conversations. Then diving into the details, problem solving as needed and finding creative solutions to meet strategic growth goals.

  • Areas of Expertise:
    • Marketing Strategy
    • Digital Marketing
    • Project Management
    • Content Marketing
    • Social Media Strategy
    • Strategic Planning
  • Education:
    • Bachelor of Individualized Studies, Art, Design, Communication, // University of Minnesota, Twin Cities
    • Master of Arts, International Studies, International Business //
      • Concordia University, Irvine, CA
    • Certificate in Advanced International Affairs, Diplomacy //
      • Texas A&M, Texas
  • Rocksteady Running
  • Arc’teryx
  • Mile In My Shoes
  • Strategic
  • Input
  • Futuristic
  • Learner
  • Focus
Upgrading to first class.
  1. At one point I spoke Azerbaijan, Russian, Turkish, and Mandarin
  2. In the winter you can find me snowshoeing with my dog, Reign
  3. When I’m running or working out, my ear buds usually play 90s rap and EDM

Running trails in Minnesota and Colorado, training for and racing ultra marathons. I’m an athlete with Arc’teryx, which gives me the opportunity to facilitate community events which make trail running and getting outdoors accessible for all. When I’m not running, you can find me adventuring with Reign the Adventure Dog (my husky/shepherd rescue pup).

Don’t be distracted by shiny objects. It’s better to stick to a plan built on process with clear strategy and accurate reporting than to chase after the latest cool marketing trend.

“Your heart knows the way. Run in that direction” – Rumi

Some Pictures I’d Like to Share

Some Pictures I’d Like to Share