Elevator Speech Archives | Align Marketing Group

Mastering Your Elevator Speech: How to Make Lasting Connections

Ever been rendered speechless when someone asks, “So, what do you do?” It happens all the time — and it’s completely normal. Talking about yourself and your work can feel awkward, but it doesn’t have to be. Mastering your elevator speech is about creating a genuine connection—not delivering a robotic [...]

By Kristy Gusick|2025-06-17T00:26:38-05:00June 16, 2025|

Brand Message vs. Elevator Speech: How They Differ and When to Use Each

You’ve got the expertise, the credentials, and the passion, but how do you communicate that to potential clients quickly and effectively? A well-crafted marketing brand message strategy and an effective elevator speech are two powerful tools. Yet, many professionals struggle to define and refine these essential elements. This article [...]

By Kristy Gusick|2025-05-15T05:16:55-05:00November 18, 2024|